ADLAB WELCOMES OUR SPRING 2026 GUEST SPEAKERS

As the semester comes to a close, AdLab is looking back on the guest speakers who took the time to share their experience, insight, and advice with AdLabbers. From Gavin Blawie breaking down the strategy and creativity behind standout Super Bowl ads, to Ben Hall, Managing Director of Empathy Lab, discussing the evolving role of AI in agency work, each speaker gave students a closer look at where the advertising industry is heading. Professor Hong Ko also joined Creatives during breakout sessions, sharing his “pause, rewind, forecast” approach to help students think more intentionally throughout the creative process. Thank you to Gavin Blawie, Ben Hall, and Professor Hong Ko for giving AdLabbers new perspectives to carry into their work.